resources for your business

THAT I USE TOO

If you have an ecommece store with more than 6 products, I would hands down recommend Shopify. I design Shopify websites for clients and the back end is so user friendly for shop owners with a bunch of integrations and features that help you grow your business. Plus it has great in built SEO!

Head to Shopify for more info and if you want a hand to design your new online shop let me know

Because I am a Shopify Partner I can design it on my platform, and transfer it to you once you are ready to launch. This saves you paying the subscription fee until you are actually live with your shop.

Ok so this is an amazing resource if you are wanting to elevate your systems and workflows, streamline a bunch of stuff in your small business and cut down on admin time.

However I would definitely recommend setting it all up before subscribing as there is a bit of planning and work involved in the set up which you need to make time for.

Head to Dubsado for more info and if you want 20% off use the code indigoink

You’re welcome!

Photos

It really depends on your target audience as to what style of photos are going to work for your brand.

I definitely recommend getting a styled photoshoot of yourself to up level your business image and to personalise your website. Anneke Reeves Photography did my most recent photos. If you and I are working together I can help provide a shot list of what we will need to really tell your story and attract your dream audience and we can find a sweet photographer near you.

I have several stock photo subscriptions to access excellent images at affordable rates for you to use, and I source these whilst working together. 

There are also a tonne of free stock resources you can use for your social media posts and the like, UnsplashPexels and Pikwizard are a few to start with.

For my designer friends, Moyo have an amazing selection of mock ups you can use to present your gorgeous designs in an elevated way.

Moyo also have a range of gorgeous feminine and elegant lifestyle photos suitable for your social media feeds and marketing materials. And if you sign up for their newsletter they send you free photos to use each month, no subscription needed!

I build websites in WordPress because it has a broad range of possibilities and can also easily scale with your business as it evolves and grows. It also allows me to hand the reigns over to you once complete so you have full ownership and aren’t locked into an expensive maintenance subscription.

To do this I use an amazing plugin called Elementor. This makes my process even more streamlined to implement my custom website designs for clients and is also user friendly if you need to update any text or images. All client websites automatically come with this plugin included as part of the website package.

There is a free version of Elementor if you want to try it out, however I have the paid upgraded version for myself and my clients called Elementor Pro. Want a hand with your website? Let me know.

Marketing Copy

If you don’t have the budget for a copywriter just yet or you simply LOVE wearing all the caps in your business – well I have got the best marketing book for you to read!!!

Building a StoryBrand by Donald Miller

Donald, breaks down the exact strategy for telling your story, in an easy to follow method, showing you how to write for your customers. You can try your local library (I always do this so I can read it before investing in a copy) or buy from a number of places online, Amazon have some.

Please note most of these resources are affiliate links which means if you decide to give them a go using my link I get a small reward. But please know that I do use and love these resources and I wouldn’t recommend them if they didn’t make a difference in my business.